What does the FTC update mean for brands and agencies?
Did you miss the FTC update? Were you already in ‘July 4th’ mode? If yes, don’t worry.
The team at RippleXn has waded through 121-pages of compliance guidance, extracted the crucial updates as we see them, and compiled them into a much more digestible 10-page ebook.
Our emphasis is on video social content ad compliance, which in our view needed the most attention to communicate what’s required for all stakeholders.
It also contains practical advice to start your monitoring program, and simple checklists of questions to make sure your ad compliance policies are fit for purpose.
Welcome back to the office, and happy reading.
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